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    <title type="text">Stop Work&#45;For&#45;Hire Forum</title>
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    <updated></updated>
    <rights>Copyright (c) 2008</rights>
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    <id>tag:stopworkforhire.com,2008:07:24</id>


    <entry>
      <title>How to Recognize Spec Work</title>
      <link rel="alternate" type="text/html" href="http://www.stopworkforhire.com/forums/viewthread/7/" />      
      <id>tag:stopworkforhire.com,2008:forums/viewthread/.7</id>
      <published>2008-07-24T13:44:20Z</published>
      <updated></updated>
      <author><name>16toads</name></author>
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        <p>We recently received an inquiry from a large company who was prospecting for a local design studio to help with a big project. The project involved branding, a big marketing campaign, a web site redesign, and presentation materials. Upon meeting with the &#8220;former&#8221; agency owner who was heading up the project, we listened to his sales pitch.</p>

<p>• &#8220;We are looking for a small local shop to partner with for the long term&#8221;.<br />
• &#8220;We are very loyal once we select a design partner&#8221;.<br />
• &#8220;We pay our bills on time.&#8221;</p>

<p>After the sirens in our heads quieted down, we talked about the project and hashed out a preliminary working arrangement.&nbsp; The final &#8220;red flag&#8221; came in the form of their expectations: We would be <i>&#8220;submitting concepts in order for them to choose the local firm who would head up the creative effort&#8221;. </i> </p>

<p>Instead, we submitted a detailed proposal with an NDA. Wouldn&#8217;t you know, they never returned our calls.</p>

<p>Concepts are 90% of the work in any creative project.&nbsp; It was obvious that this company was looking for a sucker(s) to do the hard work for them and then bail on their agreement. Moral of the story is ... If you can&#8217;t get an agreement in writing,&nbsp; the job doesn&#8217;t really exist.
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